From my research, I can conclude that people within the ages of 13-25 often tend to stream their music online or download it from the internet. Howver, the older generation still tend to invest in albums and CDs. The chart below indicates that alternative and rock are the two most popular genres, indicating that they ahve a large fan base.
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| Chart of most popular genre. |
The UK market is our predominant interest as we are based in the UK but also because the UK is the 3rd biggest music industry worldwide with over 7480 businesses in the UK music industry.
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